A social media calendar is the unsung hero of Social Media Marketers. It allows you to plan, collaborate, organize and see everything at a glance. Use a calendar, and you'll never again be taken by surprise by that obscure international holiday you wanted to tweet...
Social Media Pricing: How Much to Charge for Social Media Management in 2024
Pricing your social media services fairly can be daunting whether you've just started your social media marketing agency or you're a well-established agency. How much should one charge for a social media post? What about a campaign? Or a social media content strategy?...
How to Schedule TikTok Posts Directly for Free
Scheduling TikTok posts is possible both on desktop and mobile. For sporadic scheduling, you can natively schedule TikTok posts on your desktop with TikTok's own scheduling feature. But if you manage multiple TikTok accounts or want to schedule posts across multiple...
How to Create Social Media Guidelines For Your Business
In today’s world, social media guidelines are a must. Why? Because all companies are on social media now. And the bigger the company, the higher the chances of someone saying something that they shouldn’t have said on Twitter. In the following article, we will go...
ContentCal Alternatives: 10 Social Media Solutions That Outshine It
ContentCal is a social media tool that allows teams to manage, schedule, and publish social media content. Like any other social media management software, this too has its own advantages and drawbacks, leading many people to shop for ContentCal alternatives. Whether...
Everything You Need to Know About Brand Pillars and Reasons Why You Should Care
"Brand" is one of those diffuse concepts that nobody can fully agree on. Ask three specialists what a brand is, and you could get just as many answers. And the sad truth is that it doesn't really matter what we think our brand is. Our customer decides our type. That...
Instagram Story Size Cheat Sheet for 2022 and Best Practices
Instagram. You might have heard about it. It’s that thing kids are on. It’s sleek, intuitive, and, most importantly, simple to use. Which makes seeing the best part of your precious photo getting cropped even more frustrating. As Instagram introduces new features and...
Social Media Asset Management for Pros — The Dos and Don’ts
The advent of social media and its rise from a “nice to have” to a “pretty essential thing that everybody takes seriously” has forever changed the dynamics between brands and their consumers. This has increased the demand for high-quality content and the proper tools...
YouTube Marketing: a Guide to Creating, Optimizing and Promoting Video Content
UPDATE: You can now officially schedule and plan your YouTube videos with Planable. Try it for free! Looking to get into the YouTube game but you don’t know where to start? Or looking for ways to skyrocket your YouTube channel to the next level? Whatever the case,...