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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Cloud Campaign sells itself as the agency-friendly platform, and for a long time that was a fair description. White-label reports, bulk uploads, and content libraries built around brand assets; for a 5-client studio, the fit was clean. The problem is what happens...
If your Instagram keeps disconnecting, your scheduler swallows the post and silently fails, your support ticket has been "with the team" for a week, or your monthly bill creeps up every time you add a channel, you're not the only one running out of patience with...
If your Instagram keeps disconnecting, your scheduler swallows the post and silently fails, your support ticket has been "with the team" for a week, or your monthly bill creeps up every time you add a channel, you're not the only one running out of patience with...
What did it look like? The day you realized your teams need workflow management software. Was there a collaboration issue or a feedback session that lasted forever? Maybe time management caused trouble again? I bet it actually wasn't a single day but multiple days and...
Social media management for agencies is high-stakes work. You have to keep every client's brand consistent, coordinate approvals across multiple stakeholders, and publish a high volume of content across several channels. To do that reliably, agencies need more than a...
If your content approval process currently lives in a haunted house (a Google Doc, three email threads, two Slack channels, and one comment that just says “not sure about this”), you don’t need “more communication.” You need a content collaboration tool. A good...
For local businesses, your Google Business Profile is a digital storefront that shows up in Google Search & Maps. Keeping it active with regular posts, events and offers is one of the simplest free ways to stay visible when nearby customers search. The problem is...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
The search for robust Hootsuite alternatives is growing as the platform shows its age. In my testing, the same friction kept coming up: a dashboard that feels cluttered, social profiles that need reconnecting at the worst moment, and core features (analytics, approval...
Most social media schedulers are built for solo marketers. But agencies and multi-location teams hit the breaking point fast: approvals get messy, accounts disconnect mid-campaign and pricing balloons the minute you add more users or locations. When you’re managing...
If you manage Instagram business accounts, you've surely also had to deal with Instagram Insights and Meta Business Suite. Going through the complex interfaces and having to search through countless tabs for simple Instagram metrics, you've already felt the common...
Managing multiple social media accounts simultaneously can be overwhelming. You have to be mindful of a myriad of things: the best social network to post to, image and video formats, trends, hashtags, and the ever-changing social media algorithms. The key to efficient...
Create
Schedule
Plan
Engage
Collaborate
Analyze
Approve
