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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Social media management for agencies is high-stakes work. You have to keep every client's brand consistent, coordinate approvals across multiple stakeholders, and publish a high volume of content across several channels. To do that reliably, agencies need more than a...
I've been in marketing for a decade with six years spent managing multiple social media accounts for several brands at once. I've done the hands on work: designing visuals, writing copy, planning campaigns, coordinating launches and keeping content calendars up to...
I've been in marketing for a decade with six years spent managing multiple social media accounts for several brands at once. I've done the hands on work: designing visuals, writing copy, planning campaigns, coordinating launches and keeping content calendars up to...
You just signed a new social media client, congrats! Now comes the part that actually determines whether this partnership succeeds: onboarding. After the promises made during the sales process, you need to deliver, starting with establishing authority, setting...
I’ve spent years managing social campaigns for both agencies and in-house teams. Along the way, I’ve tested nearly every major approval and collaboration tool out there. And while mLabs handles content management well, it still falls short where it matters most: fast,...
The state of social media is best understood through the numbers. With more than 5.4 billion people using social platforms and handling an average of 7 apps per month, the industry has never been more complex, or more competitive. To cut through the noise, we’ve...
Instagram automation tools minimize repetitive tasks so you can focus on what matters the most, creating more and better content. These platforms give you actionable insights to better understand which post types actually work, when to schedule Instagram posts for...
A social media kit is your brand’s press-ready first impression – one that 68% of micro-influencers report helps them get faster deal cycles, according to Influencer Marketing Hub. Think of it as your social media presentation that people can grab, share, and act on....
Looking for perfect Coschedule alternatives and feeling lost in options? You and many other social marketers, too. The market is full of social media automation tools, each somewhat different. Luckily, I dug into the topic, so you don't have to! I’ve rounded up 10...
Some Reels are keepers. In this article, I'll run through how to download a Reel from Instagram depending on what kind of account you're downloading from, what device you're using, and how often you need to do it. Being able to download is super helpful since you can...
Facebook carousel posts are your best friends for showcasing products and storytelling in multiple images within one post. Knowing how to post a carousel on Facebook allows you to tell more without overwhelming your audience. In this article, you'll find two easy ways...
I’ve been in social marketing for 5+ years now. I started Grad Girl Marketing back in 2020, during the COVID-19 pandemic, and grew it to 400K+ members. I partnered with 70+ brands, including Adobe, Kate Spades, Bright Network, and others. And if there’s one thing...
Create
Schedule
Plan
Engage
Collaborate
Analyze
Approve
