Planning your Instagram feed should be an essential step of your social media strategy. Regardless of your field of activity, Instagram can be a gold mine in terms of reaching the right audience and converting visitors to users. That is, if used correctly. This...
Plan & Preview Posts with an Instagram Feed Planner in 5 Steps
Planning your Instagram feed should be an essential step of your social media strategy. Regardless of your field of activity, Instagram can be a gold mine in terms of reaching the right audience and converting visitors to users. That is, if used correctly. This...
How to Plan a Successful Instagram Takeover in 8 Easy Steps
Whether to increase brand awareness, generate new followers, or encourage user-generated content, hosting an Instagram takeover is a powerful marketing tool. For social media managers, it's an excellent way to inject some personality into a business account, be it in...
How to Create and Use Instagram Collab Posts for more Exposure
Have you tried the Instagram collab feature yet? Instagram introduced its collab posts back in June 2021, and they became an incredibly efficient tool used by many brands, creators, and influencers. The new feature enables you to co-author a post with another account...
Social Media Marketing Books: 37 Best Picks for 2024
Hello, avid reader, and welcome to the annual bookaholic meeting for social media marketers. Our loved industry is renowned for its fast pace and keeping up with everything is only becoming harder. But fear no more, you can always learn from the best experts in the...
How to Give the Best Social Media Presentation in 2024
Creating an engaging presentation for social media is essential when you want to show your team the ROI of your latest social campaign or impress a client you're trying to land. With an engaging presentation you'll captivate your audience and effectively convey your...
How to Start Your Social Media Marketing Agency (SMMA) in 2024
Are you a savvy social media marketer looking to transform your expertise into a flourishing business? Read on for a step-by-step guide on how to start an SMMA (or social media marketing agency) and make your entrepreneurial ambitions come to life. I’ve created a...
43 Instagram Story Ideas to Boost Engagement When You’re in a Rut
Instagram stories. They’re so ubiquitous now that it’s easy to forget there was a time when Instagram simply didn’t have these fleeting photos or videos. Instagram stories are a great way for brands and influencers to reach people in a manner that’s more personal and...
How to Apply Social Media Content Pillars to Your Strategy in 2024
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...
Trending Instagram Hashtags for Each Day of the Week
Hashtags can help you gain more engagement on Instagram, as well as other social media sites. For your brand to reach your target audience, you must use relevant or trending hashtags. The hashtags on your posts have to support the content you publish. They’re an...
How to Get More Likes on Instagram in 2024 Effortlessly
Likes are a big deal on Instagram because they're equivalent to votes. The more likes you have, the more popular your content, and the more likely it is to be seen by other users on Instagram. But why do likes still matter, and what role do they play in the grand...