Proving your social media return on investment (ROI) can be a challenging process. Not only does every social media campaign have its own goals, but it’s also easy to get caught up in vanity metrics — like likes and follower counts. While growing a social media...
How to Prove Social Media ROI in 2024: Tips for Success
Proving your social media return on investment (ROI) can be a challenging process. Not only does every social media campaign have its own goals, but it’s also easy to get caught up in vanity metrics — like likes and follower counts. While growing a social media...
Instagram Grid Maker: How to Plan & Create the Perfect Layout in 2024
Are you looking to create gorgeous Instagram grids that capture attention and steal hearts? With the right combination of colors and formats, you can not only keep your Instagram grid in order, but also plan the perfect layout for a lasting impression on first-time...
Mastering Captions for Instagram with the Help of AI: Tips & Tools for 2024
Trying to capture and hold someone’s attention on Instagram is more challenging than ever. In the early days of Instagram, creators got away with spamming their posts with the 30 hashtag limit and choosing a filter. But now things are different. It’s down to simple...
8 Best Social Media Management Tools for Agencies in 2024
How can social media management tools for agencies help you give your clients a competitive edge on social media? The key to customer success is choosing the best social media management software to efficiently handle your clients’ social media presence. As a...
10 Best Project Management Collaboration Tools for Marketing Teams in 2024
Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
Decoding Social Media Analytics: How an Expert Uses Social Media Metrics
How often do you use insights from social media metrics in your everyday workflow? Let me share a secret with you – I hardly used them at all when I began my marketing career. I used a lot of guesswork back then. And honestly, it felt a little bit overwhelming to make...
7 Best Kontentino Alternatives for Effective Social Media Management
Kontentino is an easy-to-use social media management platform built with affordability in mind. However, this tool also has significant drawbacks, which might leave you seeking other alternatives to help you manage your social media calendar. Read on, as I’ll cover...
What to Post on Google My Business: 8 Ideas for Any Business Profile
Having a hard time figuring out what to post on Google My Business to boost your online presence and attract more potential customers? Or maybe you’re pondering over content ideas suitable for different business profiles. Look no further! In this blog post, you'll...
8 Content Marketing Software Tools for Content Management, Planning and Collaboration
Choosing content marketing software for your team is no apple pie. I've been there. The market offers so many options, yet all you want as a content manager is smoother collaboration, faster marketing workflows and seamless social media scheduling. To navigate this...
8 Marketing Operations Software to Streamline Your Workflow Automation
Are you struggling with marketing operations, planning, or executing strategies and campaigns? I hear you. Many marketing operations managers are bogged down by campaign management, lead gen, and marketing analysis tasks despite using many tools that promise to help....