Managing content for multiple clients is chaotic without the right systems in place. Between content calendars, approvals, reporting, and client feedback, things slip through the cracks fast. That's why content management tools are lifesavers when you’re a marketer....
Kayleigh Alexandra
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What Types Of Stories Should Brands Be Telling, And Why?
There’s no law of marketing that says a brand has to tell stories. If it’s truly opposed to narrative structures, it can stick to dishing out bullet-point lists of product features, half-baked context-free social media witticisms, and isolated factual accounts of...
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