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Digital agency vs in-house team is a common dilemma for businesses. The choice can significantly impact a company's success and daily operations, and no answer fits all needs. The decision depends on several factors, including marketing strategy, the size of the...
Digital agency vs in-house team is a common dilemma for businesses. The choice can significantly impact a company's success and daily operations, and no answer fits all needs. The decision depends on several factors, including marketing strategy, the size of the...
Digital agency vs in-house team is a common dilemma for businesses. The choice can significantly impact a company's success and daily operations, and no answer fits all needs. The decision depends on several factors, including marketing strategy, the size of the...
Feeling overwhelmed by the never-ending list of marketing tasks? You're not alone. Today, marketers are expected to be jacks of all trades, handling everything from strategizing to creating content calendars and running profitable campaigns. But AI technology comes in...
Content marketing gets people on your side. By consistently meeting audiences where they are with helpful info, it boosts visibility, establishes your brand's authority long-term, and generates a steady stream of leads and conversions. After all, when you provide...
Monday is a competent project management software solution and it might be all that some teams need. However, it might not be the best option for content marketing-related projects. The platform lacks native approval features, while its social media calendar does not...
Whether you're managing a brand's social media in-house or as part of a social media management agency with multiple clients, you'll need clear directions and processes. Which is precisely what this article will provide. Think of this piece as your social media...
Are you one of the marketers who have a fine-tuned marketing workflow? If not yet, then stay tuned — we'll guide you to one! Workflows help marketing teams stay on track with their tasks, align with the strategy, and organize the living chaos of robust marketing...
Does managing creative projects feel like sailing through a storm, struggling to stay on course and not sink? Making creative production flow is no easy task. Creative workflow management requires a delicate balance: an adaptable structure, room for innovation within...
If you're a fan of creative chaos, this article's not for you. But if, like me, you've had it with missed deadlines, and disorganized workflows, then keep on reading. First, a quick intro: Miruna here, CMO @ Planable. And a marketer who's launched many campaigns...
The average institution spends between $429 and $623 on marketing for each enrolled student. Social media in higher education is the most efficient and effective way of using these marketing dollars. Globally, 4.9 billion people use social media (around 58% of the...
