Collaboration around social media content has become a normalized part of modern marketing. Brands are either working with colleagues across borders, external people (like freelancers) or working with client social media accounts. Workflow, content and communication...
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Decoding Social Media Analytics: How an Expert Uses Social Media Metrics
How often do you use insights from social media metrics in your everyday workflow? Let me share a secret with you – I hardly used them at all when I began my marketing career. I used a lot of guesswork back then. And honestly, it felt a little bit overwhelming to make...
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