A well-written press release gets attention from all the right people, increases organic reach, and allows you to build your brand narrative. It solidifies credibility as your company's legacy becomes visible from a succession of press releases over the years, but...
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Decoding Social Media Analytics: How an Expert Uses Social Media Metrics
How often do you use insights from social media metrics in your everyday workflow? Let me share a secret with you – I hardly used them at all when I began my marketing career. I used a lot of guesswork back then. And honestly, it felt a little bit overwhelming to make...
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