Social Teams 100
Top 100 Companies that grew their social media teams in 2020,
against all odds
The industries of the companies that hired the most social media professionals in 2020.
9.06% Computer Software
7.36% IT & Services
7.54% Marketing & Advertising
7.28% Higher Education
Departments most people joined in 2020. “Social Media Marketing” includes titles without a specific department.
25.8% Social Media Marketing
Years of seniority hired
How experienced were the people finding a new social media role in 2020?
15.7 Years in Average
Manager 7 Years in Average
Coordinator 5 Years in Average
Specialist 5 Years in Average
Intern 3.69 Years in Average
The most popular titles for new social media roles in 2020.
When most people started a new social media job in 2020.
Top city in US
The city where most people got a new social media professional job.
10.6% New York, NY
8.7% Los Angeles, CA
4.8% Chicago, IL
Here are the top 100 Companies that grew their social media teams in 2020,
against all odds. You can also sort by their growth percentage.
Get to know the companies
that made the Social Teams 100
We made the top, published it, and got to know some of the interesting companies who made the list. Take a look and learn more about their stories, processes, and behind the scenes.
About Social Teams 100
2020 ended and after wiping our foreheads with a loud ‘phew’, we started thinking. Besides a year of horrors, what else happened in 2020? How did social media teams do? Were there any social media jobs posted? Did professionals in our space make career changes?
So many questions inevitably lead us to roll our sleeves and get to work. We started a research project and the results were quite impressive. We found so many companies that saw the importance of social media marketing in the worst of times. These brands needed to be noted. Mentioned. And shared with the world.
That’s how the top came to life. The top that shows just how essential social media is for most companies. From the filled positions, over 170 were social media manager jobs. Entry-level roles were also popular with 150 of the roles containing words such as social media specialists, strategists, interns, content creators, assistants, and associates finding a new and exciting place to work.
There were a total of more than 1,000 companies that hired social media professionals in all of the US last year. Diverse professionals with a previous experience ranging from 0 to 40 years of experience.
2020 was without a doubt a dreadful year. But good things happened too. Some companies managed to stand tall and invest in our beloved social media world. We wanted to celebrate these companies.
Want to celebrate them, too? Give them a shoutout 👇
Who’s this top by?
Oh right, we’re Planable — a content collaboration platform for social media teams. We help agencies & in-house marketing teams collaborate to create, approve, and publish social media content faster. Want to know more? Check out everything about our product here.
Or better idea, just give it a try for yourself. 👇
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