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What are Your Top Performing Posts Saying?
What are Your Top Performing Posts Saying?

This session was part one of our "Decoding social media analytic masterclass": a 5-part series where we cleared the fog away from social media analytics. In this 1-hour session Dan delves into top-performing posts — how to create one, what they’re telling you, and...

Is Looking at Benchmarks Useful or Deceiving?
Is Looking at Benchmarks Useful or Deceiving?

This session was part one of our "Decoding social media analytic masterclass": a 5-part series where we cleared the fog away from social media analytics. In this 1-hour session, together with Grégory Piet, Head of Research at Audiense, we delve into social media...

Which Social Media Metrics Do We Really Need?
Which Social Media Metrics Do We Really Need?

This session was part one of our "Decoding social media analytic masterclass": a 5-part series where we cleared the fog away from social media analytics. In this 1-hour session we've explored which social media metrics we really need. (and how to gracefully avoid the...

12 Months, 2.5X Traffic: Our SEO Workflow Revealed
12 Months, 2.5X Traffic: Our SEO Workflow Revealed

SEO is one of the most important acquisition channels for Planable, as we're sure it is for many marketing teams. And I'll un-humbly say we're doing a pretty good job at it. Andreea Stefan has been managing our SEO efforts, leading to a 2.5x increase in traffic over...

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