Brands on TikTok experience an average engagement rate per follower of 5.7%, according to a recent study. Instagram takes the second place with just 0.47%. TikTok is the place to be if you want to boost brand awareness and build a loyal community — if you have the...
B2B SaaS Content Strategist
Digital marketing enthusiast, language nerd, and content writer. Horea loves writing about SaaS and anything that involves boosting online presence - from SEO to social media, web design, and more. His content is allergic to fluff and eats research for breakfast.
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12 LinkedIn tools to boost your marketing efforts in 2025
Managing multiple LinkedIn profiles, or even just one, can quickly become overwhelming, stealing time from strategic tasks that truly grow your business. Fortunately, powerful LinkedIn tools exist to automate routine actions, uncover new leads, and build meaningful...
7 best Kontentino alternatives for effective social media management
Kontentino is an easy-to-use social media management platform built with affordability in mind. However, this tool also has significant drawbacks, which might leave you seeking other alternatives to help you manage your social media calendar. Whether it’s limited...
20 best digital marketing tools for every budget
Marketing, Social Media, Tools
When you’re picking the right digital marketing tools for your team and business, there are so many to choose from that it might leave you scratching your head. After all, a proper marketing campaign plan involves a lot more than simply promoting your business with...
10 Agorapulse alternatives that won’t break your agency’s bank
If you’re using Agorapulse, you likely rely on it for publishing, engagement, and reporting. Features like the unified inbox and approval workflows make it popular with solo marketers and small teams. But its value has shifted, with rising prices, missed posts, and...
Mastering an Effective Marketing Approval Process in 2025
You might resonate with this: a marketing approval process that seems to have everyone involved at every step. Take creating an editorial calendar or a social media calendar, for example. It starts with the boss’s review, moves to editorial proofreading, then the...
5 HeyOrca alternatives for 2025: most popular competitors
Productivity, Social Media, Tools
Solid social media management platforms let you easily schedule social media posts across multiple accounts, make informed decisions through advanced analytics, and improve your overall social media marketing efforts through various other features. HeyOrca does just...
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