Multi-location marketing is a must, given the trends in consumer behavior and preferences. For small and large companies alike, multi-location marketing unlocks the power of targeted campaigns, personalization, and community building. Watch your brand grow as it...
How to Build a LinkedIn Marketing Strategy for Growth (+ Bonus Expert Tips)
Is your LinkedIn strategy out-of-date or missing entirely? Time to fix that! Far from being just a job-search tool, LinkedIn has grown into a powerful platform for both employer branding and lead generation. Continue reading to discover my best practices and expert...
How to Create a Marketing Calendar (Plus Templates)
Creating a marketing calendar is essential. Your marketing strategy doesn't stand a chance without it - you might as well try to build a house without a blueprint. What seems like a simple task at first quickly becomes a tangled mess of deadlines, overlapping...
Marketing Asset Management Explained: Benefits, Components & Software
Does your team waste precious time organizing and sharing marketing assets? Are you often confused between countless folders and multiple versions of the same document? It's probably time to evaluate and update your marketing asset management process. Marketing asset...
The Content Distribution A to Z Guide for Marketers in 2024
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
Instagram Content Planner Template to Improve Your Workflow
With around two billion global users, Instagram is the second most popular social channel and a must-have for brands. But publishing high-quality content consistently can feel like running up a hill. Out of breath? An Instagram content planner can be the fuel you need...
LinkedIn Content Calendar Template for Marketing Teams
LinkedIn has become one of the main platforms for professionals to demonstrate expertise and grow their network and personal brand. However, consistent posting is key, and that's where many get stuck. Are you feeling overwhelmed by managing your own LinkedIn presence...
Everything You Need to Create a Winning AI Content Strategy in 2024
In today's fast-paced digital world... Just kidding. Forget the clichés. I want to show you how to use AI marketing tools in a way that doesn't make you (or your content marketing strategy) sound like everyone else. When used strategically, AI platforms help you...
How to Create an Youtube Content Calendar (+Template)
YouTube can feel like a giant digital bazaar — there's tons of cool stuff, but it's easy to get lost and hard to get people's attention. Feeling stuck getting viewers? No need to shout for attention but to get organized and systematic about publishing with a YouTube...