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Facebook carousel posts are your best friends for showcasing products and storytelling in multiple images within one post. Knowing how to post a carousel on Facebook allows you to tell more without overwhelming your audience. In this article, you'll find two easy ways...
I’ve been in social marketing for 5+ years now. I started Grad Girl Marketing back in 2020, during the COVID-19 pandemic, and grew it to 400K+ members. I partnered with 70+ brands, including Adobe, Kate Spades, Bright Network, and others. And if there’s one thing...
I’ve been in social marketing for 5+ years now. I started Grad Girl Marketing back in 2020, during the COVID-19 pandemic, and grew it to 400K+ members. I partnered with 70+ brands, including Adobe, Kate Spades, Bright Network, and others. And if there’s one thing...
With 10 million signups in the first 7 hours after launch, Instagram’s text-based app Threads reached 100 million users in just 5 days, and is now approaching the 190 million users mark. Launched in July 2023, Threads has rapidly become the most popular alternative to...
Many times, social media marketers have to manage multiple Facebook accounts, and it's just not fun. Switching between multiple accounts, changing pages, and always staying on top of every feed — that's how you get anxious and, eventually, make mistakes like posting...
Maybe you're managing a Twitter profile for a business or organization and want to ensure that your tweets are spaced out evenly throughout the day. Or perhaps you're planning for a big event and want to ensure that your followers don't miss any of your updates....
If you’re using Agorapulse, you likely rely on it for publishing, engagement, and reporting. Features like the unified inbox and approval workflows make it popular with solo marketers and small teams. But its value has shifted, with rising prices, missed posts, and...
Does your marketing team have an Instagram content calendar figured out for 2025? If you're an avid Instagram marketer, you know a calendar is the ultimate answer to your content woes. Planning your IG content in advance helps you tackle the most significant...
When Instagram introduced Reels in 2020, people around the Internet were quick to dismiss them as a mere afterthought in response to TikTok’s titanic rise in that same period. And honestly, who can blame them? Just listen to this pitch from Instagram: Reels invites...
Analytics are essential when it comes to optimizing your Facebook presence, but Meta Business Suite often makes getting the simplest information difficult. And sometimes downright frustrating. If you're looking to get Facebook insights from tools with friendlier...
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...
Social media cross-promotion lets you take great content and give it a second or third life, amplifying your reach across platforms and in front of new audiences. When you adapt your message for each channel, you create a ripple effect that boosts visibility and...
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