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How to Get More Google Reviews in 2023

How to Get More Google Reviews in 2023

Google reviews play a significant part in getting noticed by potential customers. Did you know 76% of customers rely on online reviews before buying? That is why businesses actively seek, manage, and respond to online reviews. The more Google reviews a business has,...

Migrating from ContentCal to Planable

Migrating from ContentCal to Planable

ContentCal was a social media tool that allowed teams to manage, schedule, and publish social media content. In December 2021, ContentCal was acquired by Adobe, and the tool became the Content Scheduler in Adobe Express. ContentCal’s existing customers now have until...

How to Use Influencer Marketing Successfully in 2023

How to Use Influencer Marketing Successfully in 2023

Social media is not just difficult to avoid, it’s omnipresent. Even people that have quit smartphones watch the occasional YouTube video. Or use LinkedIn for work. And where there’s social media, there are influencers. Love them or hate them, it’s quite obvious...

How to Create a Social Media Report in 4 Quick Steps

How to Create a Social Media Report in 4 Quick Steps

A social media report is an internal social media reporting document that displays the results of a brand's activities on a single or multiple social media channels. By measuring their social media initiatives, social media marketers can: assess whether they’re...

How to Conduct a Social Media Audit in 7 Easy Steps

How to Conduct a Social Media Audit in 7 Easy Steps

With billions of users worldwide, social media is constantly evolving. It’s changing in the way people use it, it’s changing in the form of algorithms, and it’s changing with each new platform. Social media marketers need to keep up to ensure that their efforts are...

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