It goes without saying, but the days of churning out five posts today, three tomorrow, and a couple in-between on social media are gone. Businesses that wish to stand out from the crowd need a tight, straightforward social media plan. The reason: as social media...
19 Best Instagram Apps For Marketers in 2022
Instagram is one of the most popular social media platforms in the world. It has over a billion active users, and that number will only grow! Humans spend an average of 2.5 hours on social media every day. If you're a marketer, it's important to know which Instagram...
Sentiment Analysis: A Layman’s Guide
“The first rule of social media is that everything changes all the time. What won’t change is the community’s desire to network.” – Kami Huyse It feels like there are new ways to reach wider audiences and make your business thrive every day. There’s always something...
Manage Your Social Media Workflow Like a Pro with this Guide
I usually start these articles by poking fun at the very field I’m working in. This time, though, I’m going to level with you – social media mistakes happen. You know it, and I know it. The higher the number of platforms and people managing them, the bigger the chance...
TikTok Video Ideas for Epic Engagement
Not leveraging the power of video marketing is a mistake in and of itself, it seems. But what happens when you need to take advantage of TikTok's video platform? You will need to invest in new tools, develop unique content, and use a TikTok scheduler to plan a winning...
How to Get Started and Nail Influencer Marketing in 2022
Social media is not just difficult to avoid, it’s omnipresent. Even people that have quit smartphones watch the occasional YouTube video. Or use LinkedIn for work. And where there’s social media, there are influencers. Love them or hate them, it’s quite obvious...
How to Improve Your Social Media Engagement in 2022
Social media is everywhere. It drives everything from our personal relationships to how we feel about brands. We interact with people we know and love (or tolerate) on social media. But we also interact with the businesses we patronize and the customers who patronize...
Sports Marketing: Here’s Everything You Need to Know from the Best Experts in the Field
Sooo… I decided to write a piece on sports marketing. I found it to be a pretty fascinating area in marketing. I’ve got to be frank from the start, though. I don’t know much about the field. Never worked in it, never got too close to it. Only observed from a...
7 Brainstorming Techniques That Will Keep Your Social Media Content Flow Steady
One rule of thumb says that you should post something on Facebook every day. Doesn’t sound too hard, eh? But you also have to consider Twitter, LinkedIn, TikTok, and Instagram. Since posting the same content on all networks isn’t an option, you need to get creative,...
How to Get More Views on TikTok: Tips for Growth
TikTok has become the fifth most popular social networking app, ahead of Snapchat, Twitter, and Pinterest in six years. It has nearly 700 million monthly active users (MAU). The hook that attracts visitors is the short, easy-to-digest, and entertaining video content....
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