by Krishna Bora | Oct 20, 2025 | Marketing, News and Trends
“Personalized Video Content Can Be The Marketing Breakthrough Brands Need” Above all, that’s the title of a Forbes report from earlier this year. And it isn’t surprising at all. Videos now top the list of all Marketing content, be it internal comms, ABM, or e-commerce...
by Maria Deac | Sep 4, 2025 | Marketing, Social Media
User-generated content (UGC) is a marketing goldmine. It’s raw, authentic, and packed with the trust factor that modern consumers crave so much. For brands tapping into UGC, this type of content has the potential to create a ripple effect that drives sales and...
by Anita Popat | Sep 10, 2025 | Brand, Instagram, Social Media
With one billion active monthly Instagram users and 83% of these using it to discover new products/services, selling on Instagram is a no-brainer for small business owners wanting to boost sales from their Instagram marketing strategy. Instagram users who love to...
by Sabina Varga | Sep 2, 2025 | Marketing, Social Media
Collaborative marketing helps you (and others) win through joint promotions, co-branded products, and creative partnerships. Marketing teams that bring their ideas together have more resources to be creative and memorable, among other key benefits. This involves...
![BeReal: an in-depth guide for marketing [+ expert advice]](https://planable.io/wp-content/uploads/2023/05/bereal-marketing.png)
by Hugo Molinaro | Oct 20, 2025 | Marketing, Social Media
Posting authentic content on social media has the power to open up more selling opportunities, foster deeper customer relationships, and enhance brand loyalty in the long run. But do businesses prioritize authenticity? Unfortunately, the answer is not always yes. Here...
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