Google Search and Maps can be huge revenue sources for brick-and-mortar businesses. But you must maintain a consistent presence to hit high rankings, and that involves posting, tracking, and optimizing content for maximum engagement. Google Analytics works well...
Harriet Bolt, an experienced freelance social media consultant, specializes in crafting effective social media strategies and generating leads. With over 12 years of creative PR experience in both agency and in-house settings, Harriet possesses a deep understanding of the online landscape. She is well-equipped to guide clients toward optimizing their social media presence.
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How to Plan a Successful Instagram Takeover in 8 Easy Steps
Whether to increase brand awareness, generate new followers, or encourage user-generated content, hosting an Instagram takeover is a powerful marketing tool. For social media managers, it's an excellent way to inject some personality into a business account, be it in...
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