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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Posting content is just one part of social media marketing. Social media managers must also listen to what their audiences say, get actively involved, and respond to feedback — that's what makes brands stand out and worth connecting with. Still, managing comments is...
Finding Facebook post ideas hard to come by? I know plenty of marketers in the same boat. It's not always easy to find and invest the required resources in creating consistent content for this platform. But it is still worth it. Facebook is the third most-visited site...
SaaS content marketing authentically builds online brands, by boosting visibility and establishing a connection with very specific audiences. It also builds authority and carves out a niche where businesses can claim ownership of a specific approach. In turn, enhanced...
Hubspot is a comprehensive platform with a wealth of tools and features. However, many of these features can be overwhelming and downright unnecessary for many marketing managers and content agencies. And when the costs are proportionally high for what you actually...
Any marketer worth their salt knows a well-planned email marketing calendar is key to executing strategy and getting successful marketing campaigns off the ground. Integrating email into your wider content calendar helps you gain a unified view of your efforts and...
A well-written press release gets attention from all the right people, increases organic reach, and allows you to build your brand narrative. It solidifies credibility as your company's legacy becomes visible from a succession of press releases over the years, but...
Integrated content marketing is essential for any brand that wants to be on the map. It's an audience-centered strategy that considers where people already are, what they need, and how a brand can offer them a consistently positive experience. A solid strategy for...
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