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Multi-location marketing is a must, given the trends in consumer behavior and preferences. For small and large companies alike, multi-location marketing unlocks the power of targeted campaigns, personalization, and community building. Watch your brand grow as it...
Is your LinkedIn strategy out-of-date or missing entirely? Time to fix that! Far from being just a job-search tool, LinkedIn has grown into a powerful platform for both employer branding and lead generation. Continue reading to discover my best practices and expert...
Creating a marketing calendar is essential and overwhelming. The marketing strategy can't survive without it, but what seems like a simple task at first quickly becomes complicated. Isn't creating a marketing calendar just adding dates to tasks, you ask? In a simpler...
Does your team waste precious time organizing and sharing marketing assets? Are you often confused between countless folders and multiple versions of the same document? It's probably time to evaluate and update your marketing asset management process. Marketing asset...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
With around two billion global users, Instagram is the second most popular social channel and a must-have for brands. But publishing high-quality content consistently can feel like running up a hill. Out of breath? An Instagram content planner can be the fuel you need...
LinkedIn has become one of the main platforms for professionals to demonstrate expertise and grow their network and personal brand. However, consistent posting is key, and that's where many get stuck. Are you feeling overwhelmed by managing your own LinkedIn presence...
In today's fast-paced digital world... Just kidding. Forget the clichés. I want to show you how to use AI marketing tools in a way that doesn't make you (or your content marketing strategy) sound like everyone else. When used strategically, AI platforms help you...
YouTube can feel like a giant digital bazaar — there's tons of cool stuff, but it's easy to get lost and hard to get people's attention. Feeling stuck getting viewers? No need to shout for attention but to get organized and systematic about publishing with a YouTube...
