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Planable is the best client-facing social media tool we’ve ever used and we’ve used a lot.
Email marketing is one of the oldest and best tricks in the communication playbook, and newsletters are an excellent tool for brand awareness, audience engagement, and lead nurturing. But newsletter planning is challenging. Coming up with and delivering fresh ideas...
Use the smart AI hashtag generator by Planable to boost engagement and likes.
1. Select your Instagram hashtags writing style:
3. Select your Instagram hashtags formatting:
4. Select your number of IG hashtags: 5, 10, or 30.
“Our smart AI Instagram hashtag generator works by using machine learning algorithms and natural language processing to analyze user input and suggest unique and relevant hashtags for your posts.”
Nicu Gudumac, CTO & Founder @ Planable
Using hashtags effectively on Instagram is like finding the secret ingredient to your grandma’s famous cookies. Follow these best practices, and you’ll optimize your hashtag strategy to boost reach and engagement.
Choose hashtags that are spot-on with your content and audience. Using generic or overly popular hashtags is like shouting into the void – your post gets lost in the noise.
Mix it up! Combine those trending hashtags with niche ones. The popular tags give you broad visibility, while niche tags connect you with a more focused, interested crowd.
Use Instagram’s search function to uncover hashtags related to your content. Check out their usage and engagement levels to find the perfect fit.
Create a unique hashtag for your brand to build a loyal community. Encourage your followers to use it and watch your brand grow.
Instagram allows up to 30 hashtags per post, but don’t go overboard. Aim for 5-10 relevant hashtags to strike a balance between reach and looking spammy.
Include hashtags in your Instagram Stories to reach a wider audience. Use the hashtag sticker or just add them in the text.
If you prefer tidy captions, place your hashtags in the first comment. This tactic keeps your post looking clean while still reaching new audiences.
Engage with communities around your chosen hashtags. Like and comment on posts using the same tags to boost your visibility.
Use Instagram Insights to monitor hashtag performance. Tweak your strategy based on what works best for your content and audience.
Stay away from Instagram’s banned hashtags list to prevent reduced visibility or shadowbanning. Regularly check that your hashtags are still effective and safe to use.
Consistency breeds recognition and loyalty. Use a core set of hashtags regularly, and switch up others depending on your content.
Your hashtags should reflect the true nature of your content. Authenticity attracts genuine engagement and followers.
Hannah from Sunny Social Collective recently leveraged our hashtag generator for her IG post about the “Worst thing you can do on your Stories”. To get the best results, she carefully selected hashtags based on her tone of voice, format, and the optimal number of hashtags:
Generating hashtags for @sunnysocialcollective‘s post about in Planable’s IG Hashtag Generator
The outcome was impressive: she experienced a significant increase in engagement and attracted followers who genuinely resonated with her message.
@sunnysocialcollective‘s post with generated hashtags by Planable’s Instagram Hashtag Generator
This use case demonstrates how aligning your hashtags with your content can lead to impactful results.
Implementing these best practices will make your hashtag game strong, driving better engagement and growth on Instagram. Ready, set, tag!
Miruna Dragomir, CMO @Planable, ex Social Media Comms Manager @Oracle & ex Marketing Coordinator @Uber. 9 years of experience in social media and marketing. Built Planable’s brand and reputation and helped grow it from 50 customers to over 6.5K. Social media fanatic, tech geek & a sucker for learning.
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