by Marco Giuliani | Oct 24, 2025 | Social Media
In today’s world, social media guidelines are a must. Why? Because all companies are on social media now. And the bigger the company, the higher the chances of someone saying something that they shouldn’t have said on Twitter. In the following article, we will go...
by Marco Giuliani | Jan 27, 2021 | Marketing
Do you know what the main types of marketing are? Drawing a line between offline and online business promotion is far from the main classification. To understand the principle, you need to know what inbound and outbound marketing are. You may have already heard these...
by Catalina Grigoriev | Dec 2, 2024 | Inspiration, Social Media
The countdown until the merriest season of the year has started. All I want for Christmas is You is slowly making its way to the top of my playlist. As I’m writing this, I’m dreaming of hot chocolate, wrapping and (especially) unwrapping gifts, matching Christmas...
by Marco Giuliani | Oct 24, 2025 | Social Media
Editing is an underrated art form, and the sooner we acknowledge that, the better. Similar to how a film wouldn’t feel like, well, a film without an editor’s keen eye, that branded tweet would not be as well crafted without the input of several skilled...
by Marco Giuliani | Oct 10, 2025 | Social Media
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...
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