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Horea Matei

B2B SaaS Content Writer & MarTech Researcher

Horea is a B2B SaaS content writer and MarTech researcher. He has written for Planable since 2023, covering social media management, scheduling, listening and collaboration software. He's spent 7+ years writing about marketing technology, with work for HubSpot, Surfer and UX Pilot AI on topics from SEO and answer engine optimization to UX and web design tools. His roundups are research-first: he tests the tools and workflows himself, then writes the comparisons that help marketers choose with confidence.

  • software reviews & comparisons
  • social media management tools
  • SEO & AEO content
  • content editing
Horea Matei

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Top 5 SocialBee alternatives to scale agency workflows
Top 5 SocialBee alternatives to scale agency workflows

Socialbee is a pretty capable social media management tool with dozens of features to speed up social media scheduling, planning, and content creation. Still, I tested the platform and I found that its ample feature set comes with a learning curve, which can lead to...

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