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Planable is the best client-facing social media tool we've ever used and we've used a lot.
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
Looking for alternatives to SocialPilot that scale past basic scheduling? Most teams switch for the same reasons: a cluttered UI, approval workflows that don’t handle multi-stakeholder sign-offs, and limited “what you see is what you get” client previews. I’ve spent...
Most social media schedulers are built for solo marketers. But agencies and multi-location teams hit the breaking point fast: approvals get messy, accounts disconnect mid-campaign and pricing balloons the minute you add more users or locations. When you’re managing...
Social media management software posts content across multiple accounts, monitors comments and DMs, measures content performance, and so much more. To put it bluntly, it's key to centralizing your social media marketing workflows. Post Planner is one such platform,...
Does the complex interface of Meta Business Suite or LinkedIn Analytics make you sigh in frustration? With overwhelming data and performance glitches, native social media analytics tools can be a source of annoyance. Luckily for agencies, business owners, and social...
When I started posting on LinkedIn, I was chaotic. I'd post whenever I had time, cross my fingers, and hope for the best. Some posts got thousands of likes. Did they bring pipeline? Zero. Then I'd publish something, get 15 likes and land a demo with a CMO at a major...
Social media community management tools are no longer a “nice to have”. They’re essential for brands that want to scale conversations, respond in real time, and build deeper audience loyalty without burning out their teams. Whether you're handling hundreds of comments...
If your audience spans cities, continents, or that mysterious in-between region where no one remembers what day it is, managing social media across time zones can feel like a full-time job on top of your full-time job. I've spent over 20 years helping brands navigate...
I've watched too many good marketers (including myself 😅) burn out trying to manage social media without a real system. The symptoms are always the same: scrambling to figure out what to post, missing deadlines, losing track of what's approved, and feeling like social...
Struggling to effectively manage collaboration among writers, designers, and other marketers in your team? Enter the power of project management for creatives — a tailored process that addresses the unique needs of creative projects. In this article, I'll cover the...
Create
Schedule
Plan
Engage
Collaborate
Analyze
Approve
