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As much as I love Microsoft Word, I must admit it — it's pretty old-school. It's not the best idea if you're looking for something with solid content collaboration capabilities, while the platform's image formatting has always been an issue. That's why I've compiled a...
With 10 million signups in the first 7 hours after launch, Instagram’s text-based app Threads reached 100 million users in just 5 days, and is now approaching the 190 million users mark. Launched in July 2023, Threads has rapidly become the most popular alternative to...
With 10 million signups in the first 7 hours after launch, Instagram’s text-based app Threads reached 100 million users in just 5 days, and is now approaching the 190 million users mark. Launched in July 2023, Threads has rapidly become the most popular alternative to...
Digital agency vs in-house team is a common dilemma for businesses. The choice can significantly impact a company's success and daily operations, and no answer fits all needs. The decision depends on several factors, including marketing strategy, the size of the...
The average institution spends between $429 and $623 on marketing for each enrolled student. Social media in higher education is the most efficient and effective way of using these marketing dollars. Globally, 4.9 billion people use social media (around 58% of the...
Relevant, up-to-date digital content can help with driving traffic, search engine optimization, and brand equity. But strategic content management isn't just about keeping things fresh. It's about empowering your team to work smarter, not harder, while achieving goals...
A social media scheduler is the greatest time-saver ever. This marketers' little helper ensures teams stay consistent and efficient and have enough time to do what they do best — develop new creative ways to engage with the audience. So say goodbye to scheduling...
Looking to create a gorgeous Instagram grid that captures attention and steals hearts? The new 2025 updated grid format should not stand in your way. With the new feed posts' dimensions, you can not only keep your new IG grid layout in order, but also plan the perfect...
Social media automation tools go beyond simple social media calendars, although those are super helpful too. Automation tools help marketing agencies keep about their wits when managing accounts for multiple clients. Whether it's streamlining content management,...
You know what they say about content: you publish once and distribute forever. One way to put this into action is by learning how to turn articles into Instagram posts. This repurposing strategy can help you diversify your content, expand your reach, and generate more...
Social media managers, you know the challenge: you have all this great TikTok content, but you're struggling to get it out of its own corny corner. The good news? You can repurpose TikTok videos and extend the life of the content you work so hard to create. By...
With Instagram Reels catching on like wildfire, they have become a gold mine to maximize engagement and raise brand awareness. However, although Instagram includes a built-in video editor, using other third-party reels tools to improve your content may be a better...
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