8 min read
We’ve all been busy and it’s only now that we got the time to look back at what happened with Planable in 2019. So much has taken place that we wanted to recap our most popular projects launched last year. And boy, did we go out of our way to help marketers? #humblebrag
It appears Planable’s marketing team put their minds at work for at least 10 big projects. We had a lot of experiments, produced webinars, wrote books, launched an entire content course, and collaborated on many reports. But most importantly, we had fun providing useful resources for avid learners.
In case you missed anything, here’s a list:
Until December 24th, we offered free gifts for everybody who signed up to our advent calendar. Marketers work way too hard for their Christmas campaigns. Sometimes, they spend 3 months on a project that stays live for only one week. They prepare super deals and super offers for everybody. But who is making sure they also receive nice gifts? You guessed it, we do.
We made a cross-promo deal with Santa, and promised to promote him to the coolest marketers out there. Free content, great discounts, books, healthy snacks, and so much more. Everything for our favorite marketers.
This book follows the content marketing’s course from early beginnings and goes deeply into today’s industry.
In order to keep up with the marketing universe, you have to understand it from top to bottom. We create more and more content, but how do we make it efficient and scalable? Efficiency is an urgent matter, and the way future of marketing teams will look like is in our hands. You should read this book if you’re interested in looking at the past from a millennial dropout’s perspective, see how present teams reach success or make the biggest marketing mistakes, and understand how teams should prepare for what’s coming next.