by Miruna Dragomir | Jan 18, 2023 | News and Trends, Social Media
2022 was an exciting year for social media. If I were to summarize it instinctively, I’d say I remember Instagram updates galore, TikTok’s rise to fame, and Elon Musk. No need for any extra words to understand that. As reliable as my selective memory is, I...
by Maria Deac | Sep 16, 2025 | Inspiration, Marketing, Social Media
Social media engagement rate measures how actively your audience interacts with your content, but each platform calculates it differently. Instagram uses likes/comments/followers, while TikTok includes shares, saves, and completion rates in their algorithm scoring....
by Mihaela Scutaru | Sep 23, 2025 | Marketing, Social Media
The state of social media in 2025 is best understood through the numbers. With more than 5.4 billion people using social platforms and handling an average of 7 apps per month, the industry has never been more complex, or more competitive. To cut through the noise,...
by Vlad Calus | Mar 5, 2021 | Marketing, Social Media
We’ve said it before and we’re saying it again—working in digital marketing isn’t easy. A day—scratch that—an hour doesn’t go by without a new release, feature, algorithm change that affect your strategies and campaigns. Keeping up is hard and remaining a relevant...
by Sabina Varga | Sep 11, 2025 | Marketing, Social Media
Digital agency vs in-house team is a common dilemma for businesses. The choice can significantly impact a company’s success and daily operations, and no answer fits all needs. The decision depends on several factors, including marketing strategy, the size of the...
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