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Content Marketing Strategist
Sabina is a freelance writer with 15+ years of experience in the MarCom industry. Her to-do list includes helping people write better and businesses sell more through content. She is the host of Zest, a podcast that brings writing within listeners' reach.
- content strategy
- marketing consulting
- digital marketing
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How to post a PDF on LinkedIn: quick step-by-step guide
Posting a PDF on LinkedIn is a great way to boost engagement by sharing document posts in a visually appealing and digestible format. In this quick guide, I'll show you how to post a PDF on LinkedIn without hassle. Plus, if you want to streamline sharing, I'll...
6 key steps to a successful multi-location marketing strategy (+ 5 tool to help you)
Multi-location marketing is a must, given the trends in consumer behavior and preferences. For small and large companies alike, multi-location marketing unlocks the power of targeted campaigns, personalization, and community building. Watch your brand grow as it...
Everything you need to create a winning AI content strategy in 2025
In today's fast-paced digital world... Just kidding. Forget the clichés. I want to show you how to use AI marketing tools in a way that doesn't make you (or your content marketing strategy) sound like everyone else. When used strategically, AI platforms help you...
How to create a marketing calendar (plus templates)
Creating a marketing calendar is essential. Your marketing strategy doesn't stand a chance without it - you might as well try to build a house without a blueprint. What seems like a simple task at first quickly becomes a tangled mess of deadlines, overlapping...
Marketing asset management explained: benefits, components & software
Does your team waste precious time organizing and sharing marketing assets? Are you often confused between countless folders and multiple versions of the same document? It's probably time to evaluate and update your marketing asset management process. Marketing asset...
Content management for efficient marketing teams in 2025
Marketing, Productivity, Social Media
Relevant, up-to-date digital content can help with driving traffic, search engine optimization, and brand equity. But strategic content management isn't just about keeping things fresh. It's about empowering your team to work smarter, not harder, while achieving goals...
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