Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
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11 Best Project Management Collaboration Tools for Marketing Teams in 2024
Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
How to Sell on Pinterest in 2024: From Inspiration to Conversion
With over 445 million monthly active users, Pinterest offers incredible opportunities for many businesses looking to sell products online. Were you aware that Pinterest strongly influences users' purchasing decisions, with users seven times more likely to say it's the...
Business News and Trends Social Media
How to Build a Successful Brand on Mastodon in 2024
Looking for a social network that offers state-of-the-art privacy protection, decentralized hosting, and an open-source platform? Mastodon promises all of these features and more. So here is this complete guide to help you get to know this cutting-edge technology from...
Unlocking the Secrets of Effective Social Selling: 6 Best Practices
Present-day consumers need a solid reason to trust a brand before putting money on the table. This calls for building deeper connections with them so they can easily move down your sales funnels. And what better place to establish healthy relationships than social...
Business Marketing Social Media
Harnessing NFT Marketing to Grow Your Business
NFTs… You might love them, you might hate them, but one thing’s for sure — you’ve definitely heard a lot about them in the last couple of years. NFTs (or non-fungible tokens) exploded onto the scene in 2020 and rode a monumental wave of popularity between 2020 and...
5 Steps to a Successful Crisis Management Plan on Social Media
Social media has created new opportunities to reach customers and spread brand awareness. But it has also created many new opportunities to offend the masses and face public cancellation. We’ve all seen it happen — a company decides to try something clever, posting a...
How To Harness The Power Of Smarketing (Sales and Marketing)
It is a long-standing industry tradition to treat marketing and sales as two separate activities, each governed by its own rules, strategies, and goals. If you look at how most companies are organized in practice - you'll see the power of smarketing. On one side,...
2022 Guide: Hire the Right Digital Marketing Manager
Hiring a digital marketing manager is a challenge. An exciting challenge. But still, a challenge. The way new hires are recruited and onboarded has a ripple effect in our culture, our results, and our bottom line. Define the needs right. Recruit responsibly. Onboard...
What Is a PR Crisis and How Can It Affect Your Business?
It’s a nightmare scenario that befalls even the most prestigious and well-meaning businesses: a PR crisis. For some businesses, it’s just a bump in the road. For others, it’s the beginning of the end. There is a fine line between low-profile customer service mishaps...
Business Inspiration Marketing
What Types Of Stories Should Brands Be Telling, And Why?
There’s no law of marketing that says a brand has to tell stories. If it’s truly opposed to narrative structures, it can stick to dishing out bullet-point lists of product features, half-baked context-free social media witticisms, and isolated factual accounts of...