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Struggling to effectively manage collaboration among writers, designers, and other marketers in your team? Enter the power of project management for creatives — a tailored process that addresses the unique needs of creative projects. In this article, I'll cover the...
Struggling to effectively manage collaboration among writers, designers, and other marketers in your team? Enter the power of project management for creatives — a tailored process that addresses the unique needs of creative projects. In this article, I'll cover the...
Both businesses and marketers are constantly striving towards a shared goal: connecting with their audience in a meaningful way. They aim to deliver the perfect message at just the right moment. But here’s the twist: with so much content out there, truly standing out...
There is no secret that social media is a team effort. The days of single social media publishers and copy-pasting other available content are long gone. It’s no longer a space to fill, it’s a place to grow from. And as we all know, it’s a place that requires a lot of...
Are errors slipping through the cracks in your marketing materials? Is your document review process in need of improvement? This streamlined review process helps marketers assess the content, design, and messaging of all the assets they create. Let’s take a look at...
Struggling with beating your competitors on social media? Many of us do which is why I wanted to share some thoughts and knowledge on analyzing your social media competitors. Enjoy reading! Whether your competitor is a huge corporation or a small company, you need to...
Video has been a key trend in social media for a few years now. More and more businesses are finding the value of using video as part of their social media strategy: videos are much more likely to get great engagement compared to posts with photos alone. In the past,...
How do you make your business noticeable without having to repeatedly tell consumers your name and tagline? By optimizing your brand identity, that's how! A strong brand identity helps your customers recognize you immediately, with even the barest of information. In...
Since it started in 2003, LinkedIn has become the world’s largest professional network. If you’re not already an active site user, it’s worth a look: it works well for millions of professionals who share posts with their followers. And even if you’re already one of...
Ready to jump into the world of Instagram videos and learn how to make Reels? You’ve heard all about Instagram Reels, you’ve watched hundreds, but you're not sure where to start with creating them. Or even why you need Reels in your Instagram content strategy. We've...
Instagram has over 1.44 billion users, making it the second-largest social media network worldwide. What's even more impressive is that Meta's younger sibling continues to capture the likes of Millenials and Gen Z. These two generations account for 71.7% of...
