by Luciana Nitu | Aug 10, 2020 | Marketing
If you’re just starting out or if your business is going global, chances are you need to merge some of your Facebook pages. And let me tell you, this is not a trivial task that requires two clicks. That’s what I was expecting. Instead, this process got me my first...
by Joshua Barney | Aug 7, 2020 | Marketing, Social Media
What are your Instagram followers really saying? I’m sure you’re talking to your audience and hopefully, some of them are replying (in the comments), but this doesn’t tell you the full story. A 2018 report tells us that the average engagement rate on Instagram is...
by Luciana Nitu | May 28, 2020 | Social Media
Professional photo shootings. Days of brainstorming. And walking in your manager’s office to get some advice on the spot. They all seemed mandatory for us to do our jobs right as marketers. And then the world stopped. From 3-month plans to daily changes. And we...
by Eric Goldschein | May 20, 2020 | Marketing
It’s a nightmare scenario that befalls even the most prestigious and well-meaning businesses: a PR crisis. For some businesses, it’s just a bump in the road. For others, it’s the beginning of the end. There is a fine line between low-profile customer service mishaps...
by Raluca Cirjan | May 12, 2020 | Marketing
As a social media manager, a huge struggle is dealing with explaining your day-to-day to everyone. To your parents or grandparents. To your curious neighbor. To the roommate who works in banking. To the friend of a friend of a friend who says everyone can do social...
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