by Miruna Dragomir | Mar 3, 2026 | Social Media
The key to creating content that’s relevant, engaging, and sparks conversions? Start by knowing your audience. That’s in the ABC of every marketer, and today I’m happy to introduce another important analytics layer that helps with just that: audience...
by Monica Obogeanu | Mar 3, 2026 | Social Media
Constantly switching contexts. Jumping from one app to another, adjusting to a new interface, finding your way through different metrics. I’m sure I don’t have to sell you on the concept of brain fatigue and loss of productivity due to all this. It’s...
by Kseniia Volodina | Mar 3, 2026 | Social Media
A good social media report is everything. It helps you track your brand’s growth, shape the content strategy, and communicate your success to the team. With the help of social media analytics tools, you can lay out all your efforts in one concise document,...
by Horea Matei | Feb 27, 2026 | author featured articles, Inside Planable, Social Media
For local businesses, your Google Business Profile is a digital storefront that shows up in Google Search & Maps. Keeping it active with regular posts, events and offers is one of the simplest free ways to stay visible when nearby customers search. The problem is...
by Miruna Dragomir | Feb 26, 2026 | author featured articles, Inside Planable, Productivity, Social Media
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I’ve watched the same frustration surface in agencies, in-house teams,...
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