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Social media plan: the 90-day roadmap, template & KPI guide
A social media plan is a roadmap that defines what you’ll post, when you’ll post it, and how. It also specifies the KPIs you’ll track to measure success. Without a social media plan in place, it’s easy to fall into random posting that burns energy but delivers little...
7 brainstorming techniques that will keep your social media content flow steady
One rule of thumb says that you should post something on Facebook every day. Doesn’t sound too hard, eh? But you also have to consider Twitter, LinkedIn, TikTok, and Instagram. Since posting the same content on all networks isn’t an option, you need to get creative,...
10 Ingredients for Successful Influencer Marketing Campaigns
Influencer marketing can deliver a ROI between $4.50 to $12.54 for every $1 spent, depending on your industry vertical. But in order to enjoy those kinds of results, you need to efficiently grow your army of influencers and operate at scale. That involves automating...
12 Instagram marketing tools for growth and engagement in 2026
Instagram Stories, posts, reels, influencer collabs, user-generated content. That’s a lot on the Instagram marketers’ plate, especially when you’re managing multiple accounts. You’ve come to the right place looking for help, as I’ve...
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