by Horea Matei | Feb 27, 2026 | author featured articles, Inside Planable, Social Media
For local businesses, your Google Business Profile is a digital storefront that shows up in Google Search & Maps. Keeping it active with regular posts, events and offers is one of the simplest free ways to stay visible when nearby customers search. The problem is...
by Marco Giuliani | Oct 24, 2025 | Social Media
In today’s world, social media guidelines are a must. Why? Because all companies are on social media now. And the bigger the company, the higher the chances of someone saying something that they shouldn’t have said on Twitter. In the following article, we will go...
by Catalina Grigoriev | Dec 2, 2024 | Inspiration, Social Media
The countdown until the merriest season of the year has started. All I want for Christmas is You is slowly making its way to the top of my playlist. As I’m writing this, I’m dreaming of hot chocolate, wrapping and (especially) unwrapping gifts, matching Christmas...
by Tiffany Ruder | Sep 10, 2025 | Instagram, Social Media
As someone interested in making the most of your social video marketing efforts, you might be struggling to choose between Instagram Reels and TikTok. Which channel is right for you? TikToks go viral easily. So do Instagram Reels. TikToks help to build trust and...
by Marco Giuliani | Jul 18, 2025 | Marketing, Social Media, Tools
Franchises have to be creative and efficient nowadays when it comes to how they market their company and the tools they use to manage day-to-day operations. But, with so many tools out there, it can be difficult to determine exactly what fits the operational realities...
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