Proving the value of social media work isn’t always easy. Unlike sales or other departments with clear ROI, social media’s impact is less obvious to someone with no social media expertise. Stakeholders often focus on vanity metrics, overlook the strategy behind posts,...
B2B SaaS Content Strategist
Digital marketing enthusiast, language nerd, and content writer. Horea loves writing about SaaS and anything that involves boosting online presence - from SEO to social media, web design, and more. His content is allergic to fluff and eats research for breakfast.
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12 Client Collaboration Tools for Agencies & Brands in 2025
Client collaboration can sometimes turn into a real hassle. Feedback gets lost in never-ending email threads during the constant back-and-forth between content editing and messaging tools. We've all been there. Dedicated client collaboration tools simply make...
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