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Influencer marketing has a reputation problem, and it earned it. I believe it came right after marketing teams started treating influencer partnerships as a completely separate orbit from their actual strategy. Hand a creator a brief, wire the payment, and hope the...
Behind every impactful social media strategy is a team working in sync toward clear goals. Today, social media is no longer a one-person job. From content creation and publishing to analytics and engagement, every aspect of your strategy depends on collaboration,...
Hello, avid reader, and welcome to the annual bookaholic meeting for social media marketers. Our loved industry is renowned for its fast pace and keeping up with everything is only becoming harder. But fear no more, you can always learn from the best experts in the...
Valentine’s Day – whether you like it or not, you’re bound to be affected by it. But hey, even if you don’t have a significant other next to you, that’s ok. Your work is always going to be there for you. Even when you don’t want it to! Isn’t that sweet? As a social...
![Best Content Marketing Examples That Drive Results [Tested by experts in 2021]](https://planable.io/wp-content/uploads/2021/06/content-marketing-examples-1.jpeg)
Content marketing is the hot topic of the decade. It is also a broad matter that makes it a never-ending challenge for everybody. As 70% of marketers are actively investing in content marketing, defining it is trickier than ever. I asked 8 experts to reveal the best...
If you’re just starting out or if your business is going global, chances are you need to merge some of your Facebook pages. And let me tell you, this is not a trivial task that requires two clicks. That’s what I was expecting. Instead, this process got me my first...
Professional photo shootings. Days of brainstorming. And walking in your manager’s office to get some advice on the spot. They all seemed mandatory for us to do our jobs right as marketers. And then the world stopped. From 3-month plans to daily changes. And we...
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