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The future of branding is personal

Ever notice how you trust recommendations from a friend but skeptically scroll past corporate ads? This response is natural. We’re wired to connect with people, and the era of being impressed by overproduced branded content is over (was it ever even a thing?) It’s not...

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The future of branding is personal

The future of branding is personal

Ever notice how you trust recommendations from a friend but skeptically scroll past corporate ads? This response is natural. We’re wired to connect with people, and the era of being impressed by overproduced branded content is over (was it ever even a thing?) It’s not...

Top 5 Marketing Concepts with Examples [2025]

Top 5 Marketing Concepts with Examples [2025]

Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...

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