Have you tried the Instagram collab feature yet? Instagram introduced its collab posts back in June 2021, and they became an incredibly efficient tool used by many brands, creators, and influencers. The new feature enables you to co-author a post with another account...
Have you tried the Instagram collab feature yet? Instagram introduced its collab posts back in June 2021, and they became an incredibly efficient tool used by many brands, creators, and influencers. The new feature enables you to co-author a post with another account...
A social media report is an internal social media reporting document that displays the results of a brand's activities on a single or multiple social media channels. By measuring their social media initiatives, social media marketers can: assess whether they’re...
Franchises have to be creative and efficient nowadays when it comes to how they market their company and the tools they use to manage day-to-day operations. But, with so many tools out there, it can be difficult to determine exactly what fits the operational realities...
You’ve just finished planning a month’s worth of social media content. You’ve scheduled dates in your calendar, your creative team has their instructions, and you’re about to start posting. The problem? You’re dreading it. It took you a lot of time to plan...
Thinking of a good caption is probably the hardest thing about posting to Instagram. It always feels like the moment you try to write one, your mind goes blank, and you can’t think of anything to say. You might have taken an incredible photograph, but if you don’t...
Since it started in 2003, LinkedIn has become the world’s largest professional network. If you’re not already an active site user, it’s worth a look: it works well for millions of professionals who share posts with their followers. And even if you’re already one of...
The life of a Social Media Manager involves multiple social media challenges they have to deal with every single day. We asked 88 social media professionals to tell us what they struggle with the most. We heard back from freelancers, brands, and agencies. They weighed...
“The first rule of social media is that everything changes all the time. What won’t change is the community’s desire to network.” – Kami Huyse It feels like there are new ways to reach wider audiences and make your business thrive every day. There’s always something...
I usually start these articles by poking fun at the very field I’m working in. This time, though, I’m going to level with you – social media mistakes happen. You know it, and I know it. The higher the number of platforms and people managing them, the bigger the chance...
Not leveraging the power of video marketing is a mistake in and of itself, it seems. But what happens when you need to take advantage of TikTok's video platform? You will need to invest in new tools, develop unique content, and use a TikTok scheduler to plan a winning...
