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Planable is the best client-facing social media tool we’ve ever used and we’ve used a lot.
Email marketing is one of the oldest and best tricks in the communication playbook, and newsletters are an excellent tool for brand awareness, audience engagement, and lead nurturing. But newsletter planning is challenging. Coming up with and delivering fresh ideas...
Use the smart AI hashtag generator by Planable to boost engagement and likes.
1. Select your LinkedIn hashtags writing style:
2. Select your LinkedIn hashtags formatting:
3. Select your number of LinkedIn hashtags: 5, 10, or 30.
“Our smart AI LinkedIn hashtag generator works by using machine learning algorithms and natural language processing to analyze user input and suggest unique and relevant hashtags for your posts.”
Nicu Gudumac, CTO & Founder @ Planable
Let’s dive into the magical world of hashtags. You might think hashtags are reserved for the Instagrams and TikToks of the world, but believe it or not, LinkedIn wants in on that hashtag action too. Here’s your ultimate guide to mastering the hashtag game on the most professional social network out there.
This might seem like a no-brainer, but you’d be surprised how many people slap #MotivationMonday on a post about quarterly earnings. Stick to hashtags that actually match your industry and content. Posting about marketing trends? Hit them with #MarketingTrends and #DigitalMarketing. If it’s about as relevant as a mullet in 2024, don’t use it.
Think of hashtags like your investment portfolio – diversify. Pair those broad, mega-popular hashtags like #Leadership with niche gems like #RemoteLeadership. This way, you’re casting a wide net while still reeling in the big fish from your niche pond.
Less is more, so keep it to 3-5 hashtags per post. This isn’t Twitter; LinkedIn likes to keep things classy. Too many hashtags and you risk your post looking like a desperate cry for attention.
No one likes reading a post that’s hashtagged to death. Integrate hashtags seamlessly into your sentences. Something like, “Excited to share insights from our latest #CustomerExperience study” reads better than a hashtag explosion at the end of your post.
Want to make your mark? Develop a unique hashtag for your company or campaign, like #YourCompanyName. It’s not just a vanity thing – it builds brand consistency and encourages your team and followers to join the hashtag party.
Before you jump on a hashtag, do a little recon. Use LinkedIn’s search bar to see if your chosen hashtags are active and relevant. Don’t be the person using #CoolMarketingBuzzword that no one else is talking about.
Follow and engage with relevant hashtags to stay in the loop. Comment, like, and share posts under those hashtags. It’s like attending a networking event, but without the awkward small talk.
LinkedIn Analytics is your friend. Use it to track which hashtags are driving engagement and which ones are falling flat. Adapt your strategy based on what the numbers tell you. If #FutureOfWork is getting you crickets, it’s time to pivot.
Hashtags are like fashion trends – they come and go. Keep an eye on what’s trending in your industry and hop on relevant ones. If everyone’s talking about #AI and #MachineLearning, you should probably join the conversation.
That’s exactly what Pretty Little Marketer aka PLM did for her latest LI post, using our LinkedIn Hashtag Generator to identify the best hashtags to engage her audience:
Pretty Little Marketer using LinkedIn Hashtag Generator for her LI challenge post
With a casual tone of voice, format as a list and 5 hashtags, this is the result PLM got after doing her settings:
PLM’s LinkedIn post with hashtags generated by Planable’s free AI generator
So there you have it. Hashtags on LinkedIn are your ticket to enhanced visibility and engagement. Use them wisely, and you’ll be well on your way to LinkedIn stardom – or at least a few more likes on your posts. Happy hashtagging!
Miruna Dragomir, CMO @Planable, ex Social Media Comms Manager @Oracle & ex Marketing Coordinator @Uber. 9 years of experience in social media and marketing. Built Planable’s brand and reputation and helped grow it from 50 customers to over 6.5K. Social media fanatic, tech geek & a sucker for learning.
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