A sharp hashtag strategy is your gateway to discoverability. Hashtags help categorize your content, connecting it to relevant communities and conversations and fostering brand exclusivity. But if you manage multiple social media accounts across different platforms,...
9 Social Media Analytics Tools for Busy Marketers in 2024
Does the complex interface of Meta Business Suite or LinkedIn Analytics make you sigh in frustration? With overwhelming data and performance glitches, native social media analytics tools can be a source of annoyance. Luckily for digital marketers, business owners, and...
The Best 6 Metricool Alternatives for Smooth Social Media Management
Metricool alternatives help social marketers boost productivity and stay on track regardless of the number of channels, clients, and approvals involved. Marketing teams use social media automation tools like Metricool for many reasons, the core being to stay in...
9 Coschedule Alternatives with Better UX and Support Teams in 2024
Looking for perfect Coschedule alternatives and feeling lost in options? You and many other social marketers, too. The market is full of social media automation tools, each somewhat different. Luckily, I dug into the topic, so you don't have to! In this article, find...
How to Manage Multiple Instagram Accounts for Clients at the Same Time
Do you have to manage multiple Instagram accounts and keep your sanity intact amidst a sea of content? I'm here to lend a helping hand and guide you through the choppy waters of juggling several Instagram accounts at the same time. Between Instagram app limitations on...
Manage Multiple Facebook Accounts and Pages with Zero Stress
Many times, social media marketers have to manage multiple Facebook accounts, and it's just not fun. Switching between multiple accounts, changing pages, and always staying on top of every feed — that's how you get anxious and, eventually, make mistakes like posting...
Social Media Content Creation Simplified: the Winning Step-By-Step Guide for 2024
Social media presence is a priority for many digital brands, making social media content creation a golden skill. Why? Because everybody's on social media. Which allows you to tap into almost any audience. With its huge engagement potential and broad reach, social...
Successful Marketing Campaign Management: Your Hands-On Guide
Struggling with marketing campaign management? You're not the only one. A marketing campaign is a massive puzzle with tons of pieces that the campaign manager has to gather. Creativity, audience analysis, analytics, budgeting — there are many factors at play, and...
8 LinkedIn Analytics Tools for Tracking Performance Metrics in 2024
As a social media manager managing multiple social media accounts daily, I know the role LinkedIn analytics tools play in the job. It is unlike other social media platforms. Linkedin calculates engagement differently, dislikes virality, and aims to keep users in their...