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GatherContent is a platform that helps marketers manage their content strategies and workflows. In 2022, it was acquired by Bynder and rebranded as Content Workflow, continuing its legacy with a strong focus on workflows, real-time collaboration, and centralized...
Marketing collaboration software floats marketing boats in a very fast-paced and ever-changing environment. Especially when time is of the essence, there's no place for miscommunication. Marketing collaboration tools help teams build streamlined workflows, review and...
Many companies treat internal comms as ad-hoc channels that don't require planning — and they're wrong. Internal comms are the glue that helps organizations build culture and nurture collaboration. Similarly, a social media calendar is essential for external...
Running marketing projects takes some organizational skills. Assets can take longer than expected, feedback may be stalling, and before you know it, the whole timeline goes south. Marketing project management is what gets things done properly and on time. In this...
In the Microsoft Word era, Google Docs was a revolutionary content collaboration tool that rocked the content world. But content teams are now looking for Google Docs alternatives that further boost content workflow and improve their processes. After all, there's a...
Content calendar software are an absolute must for marketing agencies juggling content for multiple clients. But how do you choose the one that fits your workflow and pleases your clients? Think about the awesome combo of content and social media calendar. There's no...
Instagram posts are now showing up in Google Search Results, reshaping how brands approach visibility online. What was once a platform-specific tactic has become part of a much bigger SEO picture. As Instagram content becomes increasingly searchable outside the app,...
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