As people rely more and more on various communication channels, businesses should adapt and reach their audiences wherever they may be. That's the reason why omnichannel marketing is touted as the current marketing must-do. No, omnichannel marketing is not just...
The Beginner’s Guide to Becoming a Badass Digital Marketing Freelancer
Ever thought about becoming a digital marketing freelancer? Questioning your career is absolutely normal, we're all constantly looking for something better. Whether you're thinking about quitting your day job and trying to become a freelance marketer or you're already...
![Top 5 Marketing Concepts with Examples [2022]](https://planable.io/wp-content/uploads/2019/08/2-marketing-concepts-featured-1.png)
Top 5 Marketing Concepts with Examples [2022]
Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...
Social Media Marketing Books: 37 Best Picks for 2022
Hello, avid reader, and welcome to the annual bookaholic meeting for social media marketers. Our loved industry is renowned for its fast pace and keeping up with everything is only becoming harder. But fear no more, you can always learn from the best experts in the...
2022 Guide: Hire the Right Digital Marketing Manager
Hiring a digital marketing manager is a challenge. An exciting challenge. But still, a challenge. The way new hires are recruited and onboarded has a ripple effect in our culture, our results, and our bottom line. Define the needs right. Recruit responsibly. Onboard...
The Ultimate Marketing Kit for Thanksgiving in 2021
If the upcoming Thanksgiving makes you feel anything but grateful, you’ve come to the right place, fellow marketer! We know that planning marketing campaigns from scratch can be time-consuming. That’s why we’ve created a complete Holiday Marketing Kit that you can get...
![The Best Social Media Christmas Campaigns [Updated for 2021]](https://planable.io/wp-content/uploads/2021/10/christmas-campaigns-featured-min.png)
The Best Social Media Christmas Campaigns [Updated for 2021]
When it comes to Christmas I always get excited about the idea of wrapping presents, buying gifts for my friends and family, new Spotify playlist, and really good social media campaigns for Christmas. All the time, I cry and laugh by watching them. Some of them are...
35 Marketing & Social Media Podcasts Any Professional Should Listen To
We’ve said it before and we’re saying it again—working in digital marketing isn’t easy. A day—scratch that—an hour doesn’t go by without a new release, feature, algorithm change that affect your strategies and campaigns. Keeping up is hard and remaining a relevant...
The Hidden Features of Instagram and How They’ll Help You
I looove everything about Instagram and besides Reddit it’s basically the only one social platform I’m visiting frequently. It’s fun, refreshing, engaging and I feel up to date with everything that’s happening in the world, my friends, and favorite brands or...
Inbound vs. Outbound Marketing — A Brief Guide
Do you know what the main types of marketing are? Drawing a line between offline and online business promotion is far from the main classification. To understand the principle, you need to know what inbound and outbound marketing are. You may have already heard these...
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