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Everything You Need to Know About OmniChannel Marketing

As people rely more and more on various communication channels, businesses should adapt and reach their audiences wherever they may be. That's the reason why omnichannel marketing is touted as the current marketing must-do. No, omnichannel marketing is not just...

Top 5 Marketing Concepts with Examples [2022]

Top 5 Marketing Concepts with Examples [2022]

Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...

Inbound vs. Outbound Marketing — A Brief Guide

Inbound vs. Outbound Marketing — A Brief Guide

Do you know what the main types of marketing are? Drawing a line between offline and online business promotion is far from the main classification. To understand the principle, you need to know what inbound and outbound marketing are. You may have already heard these...

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