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A YouTube content strategy can help you deliver on your brand goals. But making high-quality videos can be challenging, especially compared to other types of content, and even more so if you're managing other social media platforms. That's where a YouTube content...
Are you looking into project management tools to help manage your marketing initiatives? You may have given Asana a try, but you're not alone if you remain unconvinced. While it's useful for organizing tasks, marketing managers often seek Asana alternatives due to its...
Are you looking into project management tools to help manage your marketing initiatives? You may have given Asana a try, but you're not alone if you remain unconvinced. While it's useful for organizing tasks, marketing managers often seek Asana alternatives due to its...
With TikTok accounts still receiving among the highest average engagement rates out of all social media networks, this social media platform is the place to be to skyrocket your brand awareness. But the network is pretty hectic and it's easy to lose the algorithm's...
You’ve just finished planning a month’s worth of social media content. You’ve scheduled dates in your calendar, your creative team has their instructions, and you’re about to start posting. The problem? You’re dreading it. It took you a lot of time to plan...
Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
Marketing strategies for SaaS companies are more complex than those created for other products or services. They lean heavily into customer retention, not just acquisition — that takes lots of customer data and well-planned, personalized marketing campaign plans. But...
With Instagram Reels catching on like wildfire, they have become a gold mine to maximize engagement and raise brand awareness. However, although Instagram includes a built-in video editor, using other third-party reels tools to improve your content may be a better...
We may be a long way from the era of people poking each other on Facebook, but around two billion people worldwide use the platform daily and it's a crucial part of the editorial calendar for many brands. The right Facebook publishing tools can make life much easier...
Social media automation tools go beyond simple social media calendars, although those are super helpful too. Automation tools help marketing agencies keep about their wits when managing accounts for multiple clients. Whether it's streamlining content management,...
Brands on TikTok experience an average engagement rate per follower of 5.7%, according to a recent study. Instagram takes the second place with just 0.47%. TikTok is the place to be if you want to boost brand awareness and build a loyal community — if you have the...
If you're a fan of creative chaos, this article's not for you. But if, like me, you've had it with missed deadlines, and disorganized workflows, then keep on reading. First, a quick intro: Miruna here, CMO @ Planable. And a marketer who's launched many campaigns...
Create
Approve
Plan
Schedule
Collaborate
Analyze
