What did it look like? The day you realized your teams need workflow management software. Was there a collaboration issue or a feedback session that lasted forever? Maybe time management caused trouble again? I bet it actually wasn't a single day but multiple days and...
8 Best Workflow Management Software Tools for Marketing Teams
What did it look like? The day you realized your teams need workflow management software. Was there a collaboration issue or a feedback session that lasted forever? Maybe time management caused trouble again? I bet it actually wasn't a single day but multiple days and...
This September’s Top Marketing Industry News
Excited to find out what this autumn brings to the table? You’ve come to the right place. We don’t have cookies but we brought freshly baked news from the digital & marketing industry. Just relax, enjoy a cup of coffee and get in touch if you have a piece of news...
[Guide 101] How To Design Your Perfect Digital Advertising Copy
Brands are doing everything to capture and retain customers. They are choosing powerful and effective customer acquisition channels based on their audience preferences. However, the real problem begins when you sit down to develop a digital advertising copy that will...
This August’s Top Marketing Industry News
Our favorite part of the month is here! Grab your steamy coffee and let’s explore August’s exciting news in the digital & marketing industry - the most important ones, of course, ‘cause that’s how we roll. All you have to do is scroll. Twitter will stop offering...
This July’s Top Marketing Industry News
Welcome back to our favorite part of the month - a roundup of some of the best, important, and interesting new in the digital & marketing industry. This month we have tons of juicy stuff so let’s get into it and don't forget to check out our last month's marketing...
How Can Brand Management Ensure Your Business Stability – A Guide for Haters
Well, hello there dear loyal reader or new-comer. Excited to be pouring my rambling industry thoughts here once again. This time, I bring to you the evergreen topic of brand management. Never-ending, never-solved, always to-be-improved. Yes, the company’s brand is...
This June’s Top Marketing Industry News
Welcome to my favorite part of the month and give me a few minutes to tell you about the latest, juiciest, best, most interesting industry news of this first month of summer. And there’s been A LOOOT of them. The main heroes of this month have been Cannes Lions and...
6 Stupid Content Promotion Mistakes No Marketer Should Make
We've all been there: You've created a piece of content -- a blog, an ebook, a report, a video -- with expectations of high volume traction... and then nothing happened. It sucks. You stare at your data, hitting refresh over and over again, while the awful feeling of...
Content Marketing Made Efficient: A step-by-step guide
Force of habit is pushing me to start this article with a nice and cliche definition of what content marketing is and why it’s so important in today’s world. Experience tells me, however, that I’d be preaching to the choir. All of us here are already convinced by the...
Branded Content: Today’s Marketers’ Dilemma
The way we see it, branded content merges branding and advertising. It targets human emotions in a calculated and very artistic manner. Branded content challenges the principles of content creation as we know it. It tends to go the extra mile and tap into...