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Email marketing is one of the oldest and best tricks in the communication playbook, and newsletters are an excellent tool for brand awareness, audience engagement, and lead nurturing. But newsletter planning is challenging. Coming up with and delivering fresh ideas...
Email marketing is one of the oldest and best tricks in the communication playbook, and newsletters are an excellent tool for brand awareness, audience engagement, and lead nurturing. But newsletter planning is challenging. Coming up with and delivering fresh ideas...
Picture this, you schedule Facebook posts ahead of time, and suddenly, you've got all the extra time on your hands! Sounds great, isn't it? Assuming you have a business page on Facebook, there are a two different ways to schedule your posts: Natively - using the Meta...
Whether you're trying to spread brand awareness, increase sales, or educate your audience, engaging videos can help you get the job done. The power of video lies in its capacity to communicate information in an energetic and captivating manner. This makes videos ideal...
TikTok's pulse is powered by the ebb and flow of its trends. As someone who's practically grown up with the internet as my playground, TikTok holds a special place in my heart. It's where endless scrolling transforms minutes into hours, each chuckle punctuated by a...
Proving your social media return on investment (ROI) can be a challenging process. Not only does every social media campaign have its own goals, but it’s also easy to get caught up in vanity metrics — like likes and follower counts. While growing a social media...
Are you looking to create gorgeous Instagram grids that capture attention and steal hearts? With the right combination of colors and formats, you can not only keep your Instagram grid in order, but also plan the perfect layout for a lasting impression on first-time...
Trying to capture and hold someone’s attention on Instagram is more challenging than ever. In the early days of Instagram, creators got away with spamming their posts with the 30 hashtag limit and choosing a filter. But now things are different. It’s down to simple...
How can social media management tools for agencies help you give your clients a competitive edge on social media? The key to customer success is choosing the best social media management software to efficiently handle your clients’ social media presence. As a...
Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
How often do you use insights from social media metrics in your everyday workflow? Let me share a secret with you – I hardly used them at all when I began my marketing career. I used a lot of guesswork back then. And honestly, it felt a little bit overwhelming to make...
