Does real estate marketing work? Absolutely. 99% of home buyers between the ages of 23 and 56 found homes via the internet. That’s practically everyone you’re targeting. And savvy realtors are leveraging digital marketing to boost their sales massively. In 2021 alone,...

How to Boost Sales with Real Estate Social Media Marketing in 2023
Does real estate marketing work? Absolutely. 99% of home buyers between the ages of 23 and 56 found homes via the internet. That’s practically everyone you’re targeting. And savvy realtors are leveraging digital marketing to boost their sales massively. In 2021 alone,...
How To Harness The Power Of Smarketing (Sales and Marketing)
It is a long-standing industry tradition to treat marketing and sales as two separate activities, each governed by its own rules, strategies, and goals. If you look at how most companies are organized in practice - you'll see the power of smarketing. On one side,...
Personalized Video Marketing: The Next Revolution in Content Marketing
“Personalized Video Content Can Be The Marketing Breakthrough Brands Need” Above all, that’s the title of a Forbes report from earlier this year. And it isn’t surprising at all. Videos now top the list of all Marketing content, be it internal comms, ABM, or e-commerce...
Sports Marketing: Here’s Everything You Need to Know from the Best Experts in the Field
Sooo… I decided to write a piece on sports marketing. I found it to be a pretty fascinating area in marketing. I’ve got to be frank from the start, though. I don’t know much about the field. Never worked in it, never got too close to it. Only observed from a...
Inside Planable Productivity Social Media
How to Build a Reliable Social Media Approval Process in 2023
A social media approval process is the foundation of great social media teams. It simplifies and empowers collaboration. It helps Social Media Managers involve multiple people with various points of view, backgrounds, product knowledge, and audience insights. Use a...
How to Create Social Media Guidelines For Your Business
In today’s world, social media guidelines are a must. Why? Because all companies are on social media now. And the bigger the company, the higher the chances of someone saying something that they shouldn’t have said on Twitter. In the following article, we will go...
The Beginner’s Guide to Becoming a Badass Digital Marketing Freelancer
Ever thought about becoming a digital marketing freelancer? Questioning your career is absolutely normal, we're all constantly looking for something better. Whether you're thinking about quitting your day job and trying to become a freelance marketer or you're already...
Social Media Editing — Tips, Tricks & Best Practices in 2023
Editing is an underrated art form, and the sooner we acknowledge that, the better. Similar to how a film wouldn't feel like, well, a film without an editor’s keen eye, that branded tweet would not be as well crafted without the input of several skilled marketers. ...
My Holo Love and the Future of AI in Digital Marketing
My son is eleven years old and has an Oculus Quest. He meets his friends in virtual reality; he’s created art on Dall-E and sold it on Roblox. He doesn’t have Instagram, or Facebook, or Snapchat, and he hates TikTok. He consumes all his media on YouTube. The car he...
10 Tools for Franchises That You Should Consider for Your Business
Franchises have to be creative and efficient nowadays when it comes to how they market their company and the tools they use to manage day-to-day operations. But, with so many tools out there, it can be difficult to determine exactly what fits the operational realities...