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Planable is the best client-facing social media tool we've ever used and we've used a lot.
If your content approval process currently lives in a haunted house (a Google Doc, three email threads, two Slack channels, and one comment that just says “not sure about this”), you don’t need “more communication.” You need a content collaboration tool. A good...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
Social media management involves a lot more than just posting content on different networks. You have to know your audience like the back of your hand, build powerful content strategies, and keep your calendar relevant with fresh post ideas. Then your focus shifts to...
What did it look like? The day you realized your teams need workflow management software. Was there a collaboration issue or a feedback session that lasted forever? Maybe time management caused trouble again? I bet it actually wasn't a single day but multiple days and...
Behind every impactful social media strategy is a team working in sync toward clear goals. Today, social media is no longer a one-person job. From content creation and publishing to analytics and engagement, every aspect of your strategy depends on collaboration,...
Whether you’re an agency-side or freelance social media marketer looking to land new clients, a social media proposal is the first step towards gaining new customers. This important business document shows your prospects what social media-related services you offer...
Want to make your LinkedIn posts more engaging? Try adding multiple images. While simple, this move will give your posts more depth and increase engagement by offering extra context and visual appeal. Whether sharing insights, telling a story, or showcasing a project,...
An Instagram content strategy is not just nice-to-have, but a total must-do if you want to thrive on the popular social media platform. That's because content is the heart of your Instagram presence, conveying your brand's values, messages, and overall feel. When it...
The life of a Social Media Manager involves multiple social media challenges they have to deal with every single day. We asked 88 social media experts to tell us what they struggle with the most. We heard back from freelancers, brands, and agencies. They weighed in on...
Content marketing gets people on your side. By consistently meeting audiences where they are with helpful info, it boosts visibility, establishes your brand's authority long-term, and generates a steady stream of leads and conversions. After all, when you provide...
Eager to implement impactful and memorable marketing campaigns? Learn how to craft a strategic marketing campaign plan that aligns stakeholders and optimizes channel distribution, ensuring goal achievement. Without a plan supported by a content calendar, marketing...
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