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8 Best Brandwatch Alternatives for Social Media Managers & Agencies
Brandwatch seems to check all the boxes social media managers may look for at first — it handles content planning, analytics, social media monitoring, influencer marketing, and loads more. But it does lack critical features and is often subject to bugs. So, let me...
8 Best Brandwatch Alternatives for Social Media Managers & Agencies
Brandwatch seems to check all the boxes social media managers may look for at first — it handles content planning, analytics, social media monitoring, influencer marketing, and loads more. But it does lack critical features and is often subject to bugs. So, let me...
Harnessing NFT Marketing to Grow Your Business
NFTs… You might love them, you might hate them, but one thing’s for sure — you’ve definitely heard a lot about them in the last couple of years. NFTs (or non-fungible tokens) exploded onto the scene in 2020 and rode a monumental wave of popularity between 2020 and...
Your Brand Needs an Alter Ego on Social Media. Here’s why
We're way beyond discussing whether social media is important for brands or not. We know this. All brands want to be liked and popular on social. The burning question now is, "How?". We're all looking at the same handful of brands that made it truly big on social. How...
Budget-Friendly Ideas to Bring Your Brand Story to Life
Your brand story is what connects customers with your business on an emotional level. “The most successful companies in the world have profound stories behind them that instill a sense of bigger purpose and meaning into what they do,” says Celinne Da Costa, brand...
How To Harness The Power Of Smarketing (Sales and Marketing)
It is a long-standing industry tradition to treat marketing and sales as two separate activities, each governed by its own rules, strategies, and goals. If you look at how most companies are organized in practice - you'll see the power of smarketing. On one side,...
Personalized Video Marketing: The Next Revolution in Content Marketing
“Personalized Video Content Can Be The Marketing Breakthrough Brands Need” Above all, that’s the title of a Forbes report from earlier this year. And it isn’t surprising at all. Videos now top the list of all Marketing content, be it internal comms, ABM, or e-commerce...
Sports Marketing: Here’s Everything You Need to Know from the Best Experts in the Field
Sooo… I decided to write a piece on sports marketing. I found it to be a pretty fascinating area in marketing. I’ve got to be frank from the start, though. I don’t know much about the field. Never worked in it, never got too close to it. Only observed from a...
How to Nail Your Black Friday Marketing Campaign This Year
Feeling anxious about the upcoming Black Friday? Fortunately, there’s no need to reinvent the wheel — we've included all the resources you need to nail your Black Friday marketing. We know that planning Black Friday sales and social media posts from scratch can be...
Thanksgiving Social Media Posts to Show Gratitude
If the upcoming Thanksgiving makes you feel anything but grateful, you’ve come to the right place, fellow marketer! We know that planning marketing campaigns from scratch can be time-consuming. That’s why we’ve created a complete Holiday Marketing Kit that you can get...
12 Cyber Monday Social Media Posts to Spark Your Creativity
Still working on your Cyber Monday social media posts? Ready or not, here it comes! And we all know what that means: deals, deals and more deals! If you want to change the pace for your social media followers and create something more unique than salesy, we've...
