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What you should expect from your social media agency

What you should expect from your social media agency

Social media agencies can deliver spectacular results. But so often I’ve heard about situations where expectations were not aligned, scope wasn’t clear, and the client walked away with a sour taste from the experience. Over the last 10 years, I’ve run a social media...

How to manage multiple LinkedIn accounts for several clients

How to manage multiple LinkedIn accounts for several clients

Need to manage multiple LinkedIn accounts? I know the struggle – constantly jumping between separate docs to note down ideas, draft new content, and schedule LinkedIn posts. Then, once they’re live, you’re spending what feels like the entire day toggling between...

How to get more likes on Instagram effortlessly in 2025

How to get more likes on Instagram effortlessly in 2025

Likes are a big deal on Instagram because they're equivalent to votes. The more likes you have, the more popular your content, and the more likely it is to be seen by other users on Instagram. But why do likes still matter, and what role do they play in the grand...

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