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Social CRM explained: tools, benefits & best practices

Social CRM explained: tools, benefits & best practices

Social CRM is your ticket to high-quality real-time engagement with customers, on the platforms where they already hang out. You'll get solid data on behavior and sentiment with unprecedented granularity. Social CRM tools empower sales and marketing teams to deliver a...

A Complete Guide to Content Marketing KPIs in 2025

A Complete Guide to Content Marketing KPIs in 2025

Content marketing KPIs provide valuable insights into your content strategy's performance, but let's face it — with so many data streams and metrics available, tracking them can feel like you're drowning in a sea of data. What do you hang on to when searching for...

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