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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Social media listening is one of those things marketers know they should do but don’t always know where to start. With so many online conversations happening across all social media networks imaginable, it’s easy to feel lost in the noise. But done right, social media...
ContentCal is a social media tool that allows teams to manage, schedule, and publish social media content. Like any other social media management software, this too has its own advantages and drawbacks, leading many people to shop for ContentCal alternatives. Whether...
ContentCal is a social media tool that allows teams to manage, schedule, and publish social media content. Like any other social media management software, this too has its own advantages and drawbacks, leading many people to shop for ContentCal alternatives. Whether...
The average institution spends between $429 and $623 on marketing for each enrolled student. Social media in higher education is the most efficient and effective way of using these marketing dollars. Globally, 4.9 billion people use social media (around 58% of the...
Relevant, up-to-date digital content can help with driving traffic, search engine optimization, and brand equity. But strategic content management isn't just about keeping things fresh. It's about empowering your team to work smarter, not harder, while achieving goals...
Social media automation tools go beyond simple social media calendars, although those are super helpful too. Automation tools help marketing agencies keep about their wits when managing accounts for multiple clients. Whether it's streamlining content management,...
You know what they say about content: you publish once and distribute forever. One way to put this into action is by learning how to turn articles into Instagram posts. This repurposing strategy can help you diversify your content, expand your reach, and generate more...
Social media managers, you know the challenge: you have all this great TikTok content, but you're struggling to get it out of its own corny corner. The good news? You can repurpose TikTok videos and extend the life of the content you work so hard to create. By...
With Instagram Reels catching on like wildfire, they have become a gold mine to maximize engagement and raise brand awareness. However, although Instagram includes a built-in video editor, using other third-party reels tools to improve your content may be a better...
Fact: content development is the backbone of any successful content-oriented marketing strategy. Another fact: it does look intimidating at first, especially for a new business under a lot of content pressure from all around the market. A carefully crafted content...
Social media mockups come in handy when you're showcasing work to your clients. With an online social media mockup, you can easily preview what your work looks like, make small tweaks or large-scale changes anytime and work on your design before presenting it to...
Social media presence is a priority for many digital brands, making social media content creation a golden skill. Why? Because everybody's on social media. Which allows you to tap into almost any audience. With its huge engagement potential and broad reach, social...
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