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This is a compilation of the most up-to-date stats on artificial intelligence (AI). We've compiled the internet's most reliable and reputable sources to bring you the key AI statistics, facts, and trends you need to know. All of the AI stats included in this article...
A social media kit is your brand’s press-ready first impression – one that 68% of micro-influencers report helps them get faster deal cycles, according to Influencer Marketing Hub. Think of it as your social media presentation that people can grab, share, and act on....
A social media kit is your brand’s press-ready first impression – one that 68% of micro-influencers report helps them get faster deal cycles, according to Influencer Marketing Hub. Think of it as your social media presentation that people can grab, share, and act on....
Although YouTube's native platform does a solid job, third-party YouTube analytics tools can go into a lot more detail, especially in terms of competitive analysis and SEO tracking. Plus, some tools leverage AI to offer personalized topic ideas, keywords, and ideal...
Writing and scaling authority content is tough. I get it. After writing over 450 pieces and constantly learning from the best in the industry, my biggest takeaway is... you can’t fake value. Rather than filling an already competitive space, authority content means...
Social media engagement rate measures how actively your audience interacts with your content, but each platform calculates it differently. Instagram uses likes/comments/followers, while TikTok includes shares, saves, and completion rates in their algorithm scoring....
Ever notice how you trust recommendations from a friend but skeptically scroll past corporate ads? This response is natural. We’re wired to connect with people, and the era of being impressed by overproduced branded content is over (was it ever even a thing?) It’s not...
Some say cross-posting social media posts is not original content. I say it can only be considered unoriginal if you use it wrong. Managing multiple social media platforms is time-consuming. With so much effort put into each piece of content, most teams can’t afford...
Posting a PDF on LinkedIn is a great way to boost engagement by sharing document posts in a visually appealing and digestible format. In this quick guide, I'll show you how to post a PDF on LinkedIn without hassle. Plus, if you want to streamline sharing, I'll...
Wake up, social media bestie. It's time for a social media audit, or, as I would call it, a reality check. Social media audits are essential for any brand that cares about its social media results. They reveal what’s working, what’s failing, and how to improve....
With billions of users worldwide, social media is constantly evolving. It’s changing in the way people use it, it’s changing in the form of algorithms, and it’s changing with each new platform. Social media marketers need to keep up to ensure that their efforts are...
Proving the value of social media work isn’t always easy. Unlike sales or other departments with clear ROI, social media’s impact is less obvious to someone with no social media expertise. Stakeholders often focus on vanity metrics, overlook the strategy behind posts,...
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